Strategic Planning

Strategy begins with a deep dive into your current situation, and it crafts a vision for the path forward. I collaborate with executive teams and community leaders to help them tap new opportunities, conquer emerging issues, forge new partnerships and increase their impact.


Strategic Planning | Board Governance Training | Public Policy
Strategic Planning

Strategy begins with a deep dive into your current situation, and it crafts a vision for the path forward. I collaborate with executive teams and community leaders to help them tap new opportunities, conquer emerging issues, forge new partnerships and increase their impact.

Strategic Planning
Board Governance Training
Public Policy
Strategic planning requires an in-depth evaluation of an organization’s mission, programs, services, staff and finances. It should be completed at least every five years. Carol Bell Consulting strategic plans evaluate an organization’s internal and external challenges and opportunities, and provide implementation guidelines that drive measurable progress towards visionary goals. Most effective strategic planning processes take 6-9 months. Her experience in facilitation gains full engagement and collaboration at visioning sessions and focus groups. The ability to leverage strong relationships with business and community leaders as well as elected officials is an invaluable asset.

Strategic Planning Services include:

  • In-depth Research
    • Visioning sessions for board and staff
    • Focus groups of clients and volunteers
    • Online surveys for key publics
    • Scientific public opinion polling
    • Personal interviews with business and community leaders and elected officials
    • National research into emerging trends and issues
    • Review of best practices in the organization’s industry is also offered
  • Analysis of Data
  • The Plan
  • Timeline for Implementation & Methods of Evaluation.


"Carol was instrumental in the creation of Downtown Huntsville, Inc. Her strategic planning and strong vision laid the foundation for our long-term success. She remains a valued thought-leader and collaborator in our ongoing revitalization efforts."

- Chad Emerson, CEO, Downtown Huntsville, Inc.






“I’ve had the good fortune of working with Carol for more than 30 years on a variety of special projects, studies and collaborative activities. Her work leading the discussions and provoking the thought process for our Destination City Plan brought the importance of positioning and marketing our community as a visitor destination to the forefront, and provided useful insight that is still valid today. Carol is an extremely well-organized and positive consensus builder with a no-nonsense approach to finding common ground, encouraging collaboration and delivering outstanding results.”

- Judy Ryals, President, Huntsville/Madison County Convention & Visitors Bureau